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Wessel Creative logo

alumni Affairs

Engage your passionate base

Alumni are typically your strongest and most passionate base. Make sure to keep them engaged and excited to support your school. With email boxes and social media feeds flooded daily with photos, stories, and offers, you need to keep up and provide something that will get their attention and/or make them proud of their alma mater.

Alumni Magazine

Many alumni magazines that are in circulation are text heavy, bland, and do not motivate their readers to dive deep into the document. There is no reason that your report can’t be vibrant, colorful, and interesting. Every magazine that comes through Wessel Creative will draw in your alumni readers through stunning images and vibrant color.

Alumni Stories

People love stories. In the world of alumni affairs, they like to see their fellow alumni succeeding or making a difference in the world or local community. Feature your unique alumni with engaging video. And as an added bonus, admissions will appreciate the good press additional selling point to prospective students.

Event Creative

Events are the perfect opportunity to let your creativity soar. Most of your alumni are arriving anticipating something fun, interesting, or elegant to draw them in, but oftentimes event planners sacrifice creativity in the name of budget. But it doesn’t have to be this way. Whether you need creative event branding, event collateral, promotional/recap video, or some new ideas, make sure to inspire your alumni and other stakeholders.

Alumni volunteer manualAlumni magazine coverAlumni magazineAlumni magazineAlumni magazine
Alumni awards program
Alumni awards branding
Alumni awards medallionGreen Tie Gala attendees
Alumni Kentucky Derby fundraiser
Themed fundraiser branding
Reunion mailer
Alumni reunion
Alumni reunion

Jenny Jones

Former Executive Director of Alumni Affairs

UNC Charlotte

I added Tyler to my alumni affairs team at UNC Charlotte as an event planner, but soon recognized his passion and talent for all things creative. Not only did he design stunning marketing pieces for us, but he also earned a CASE III Grand Award when he redesigned our alumni website. He rebranded several of our existing alumni programs to help elevate them to another level, making our Homecoming Oktoberfest, alumni awards, and fundraising gala must-attend events.

By the time he left, Tyler was handling the department's event production, design, marketing, website, and even video production. I can't recommend him enough! He knows how to make your programs stand out and inviting for alumni.