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Dynamic, bold
microsites that engage visitors

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Deliver unique experiences for your base

Whether a microsite or full site, the state of academic and nonprofit websites is, well, often stuck. Too much text. Outdated design. Poor user experience. Confusing navigation. Misdirected focus. Templated.

We challenge the perception of what microsites and websites could be. We want to harness the power of this untapped potential to deliver unique experiences for your based.

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Untapped microsite potential

Microsites offer many unique storytelling opportunities that often remain untouched:

  • Digital annual/impact reports and magazines
  • Campaign microsites (call-to-action or celebration)
  • Fundraising case for support
  • Donor-centric and impact storytelling
  • Event-specific sites

These sites can engage your constituents while reducing print/postage costs and allow for instant updates as your needs evolve.

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First impressions matter...A LOT

94%
of visitors' first impressions of a website are based entirely on its visuals
.05
The total seconds it takes for a visitor to form their first impression of your website
75%
of visitors judge your credibility based on their first impression of your website

Add it that together, that means you have less than a second for a website visitor to deem you a credible organization.

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Constiuent-centric approach

So what is the proper approach on designing a website?

  • Designed around your brand, message, and value proposition
  • Clear and concise
  • Easy to navigate and understand
  • Dynamic and vibrant, but not distracting
  • Mobile-friendly
  • Aimed at inspiring action

With our approach, while we still focus on best practices, we don’t recycle templates. What is built for you is built specifically for you and your base.

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Chris Osborn
Osborn Conflict Resolution

The genius behind my company’s overhaul is Tyler Wessel. You have crushed it on this. A million thanks for your patience, vision, and just genius sense of visual & graphic design. Thanks for enduring 1 million emails, wording nitpicks, and probably way more stylistic changes than you ever bargained for. But most of all, the sense of perspective & steadiness you brought in keeping our eyes where they ought to be: on the clients we serve.

I have a feeling that one day we are going to look at the rare air design space you will be in and we will be kind of amazed that we ever had the privilege of working with you as you launched your own venture.

Campaign
Microsite
Impact
Alumni
Branding
Fundraising
Admissions
Events

For Alaska Campaign

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Campaign
Microsite
Impact
Alumni
Branding
Fundraising
Admissions
Events

Discovery for Life Campaign

View project ➜
Campaign
Microsite
Impact
Alumni
Branding
Fundraising
Admissions
Events

Texas Tech Campaign

View project ➜

Ready to build an engaging site?

If you believe in being unapologetically bold, making strong first impressions, and can't stand the phrase, "That's how we've always done it," set up a call below.

I'm sold! Let's get started!